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Snippet Optimization; Improve Your CTR, Worry Not of Your Rank

Snippet optimization is a creative endeavor to transform ordinary website’s listing on Google’s SERP into an eye-catching listing that will attract visitors and increase click-through rate. Snippet optimization doesn’t deal with rank optimization. In other words, with snippet optimization, a website can improve click-through rate by improving the aesthetic aspect of its listing on Google’s SERP without trying to improve its rank. What Is Snippet Optimization? The term snippet optimization may lead to confusion if you don’t know exactly what the term snippet actually means. Google has firmly asserted that snippet refers solely to the description that appears on every
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